New Print Guide out now and this month is Litho print focus.

HIT THEM RIGHT IN THE FEELS, WITH PRINT. 

Your website needs to look impressive. It has to be clear and consistent. You know that already. But big brands don’t just focus everything online. They combine their online presence with offline marketing in print.

Why? Print and direct mail is proven to build trust. It’s perceived to be more credible. It plays with emotions. And it appeals to multiple senses – touch and sight. There’s nothing like it. And you can exploit that power, very cost-effectively.

Sometimes too much choice is daunting. That’s why we’ve featured our top selling collections in a handy guide. It contains our most popular, best value ranges. With a few curious and quirky options sprinkled in, to titillate and add allure.

 Download our print guide now!

 

When you buy from Nettl at digiprint, you’re buying at factory-direct prices, from our own UK-based production hub at our studios in Bath and Chippenham. Delivery of your print is now free and you can create an account and process orders online easily. If you are looking for some good old reliable printing that is cheap, affordable and packed full of quality with local friendly service, you have found the right guys!

Just head over to our new print webshop (digiprintwebshop) for our entire printed range and price lists and offers. We have one of the largest ranges of UK produced print, signs, exhibition and display items that help you and your business promote what you do.

So as a rough guide to the amazing print we can produce here is a quick list of our most popular services:

Products & Prices

Business Cards

Flyers & Promotion

Booklets

Folders

Clothing & Workwear

Glass & Crystal

Leaflets

Showcards / Thick Flyers

Invites & Greetings

Hospitality & Retail

Pads & Note Blocks

Giveaway Gifts

Wine, Champagne & Water

Carriage & Delivery

Stationery

Posters & Exhibitions

Stickers

The Colour of Christmas

Pens

  • Pens from 33p each

Bags

  • Bags from £2 each

External Products & Services

Nettl Now


“Everything your business needs all under one roof with bespoke design, signage and web services available.”

All prices exclude artwork, design, filechecking and VAT.

Pop in and see us at our Bath or Chippenham Studios or call Bath 01225 424821 or Chippenham 01249 655778

Email us at Bath: sales@digiprintbath.com   Chippenham: info@digiprintgroup.com

What Makes A Good Business Card?

If you want people to get the right idea about you and your company, you need to have the right business cards. You want their impression to accurately convey the professional approach of your work. If you want people to trust that you do quality work, you need to present them with a quality business card.

OK, so we have all been in the situation where we run out or misplace our stash of business cards and the instinctive response is to rush out and order some cheap digital business cards on thin card to tide you by. I print these every day for our customers, but when this becomes routine for them I believe the image of their business suffers.

Research the market:

Recently, and apologies for the upcoming rant here! I have seen TV adverts from a certain low cost online only printing company (you probably know the one) advertising 500 business cards for around £12. Great you’d think… right?

Firstly the prices displayed to “hook” in the interested viewer are just the standard print price, no card stock, special finishing costs or delivery is displayed. I tested this company to see what I actually got for my money and the results were very interesting indeed. The “standard” price included a thin 300gsm card and printing to just one side. The quality was questionable to say the least and my design was poorly reproduced giving a very “budget” looking image.

business cards image quality digiprint

I have been handed this quality of business card more times than I can remember at networking events and expo’s and actually had people apologise about the quality of their card as they hand it over! This reflects quite badly as to the quality of their business and my interest in dealing with them.

At Digiprint we have worked hard to provide a “best quality all of the time” service and our “standard” range is equivalent to most other printers “premium” range cards.

business cards detail quality digiprint

business cards thickness quality digiprint

So How did the price stack up when I added all of the items to as closely match said budget printing company to the digiprint quality for 500 business cards? Well by adding double sided print, upgrading the card to premium (which is still only 330gsm, our card is a 450gsm as standard) and adding the soft touch lamination to both sides and delivery their price came to £66. Our price was £44 with free collection from our studio or £6 delivery. So what seemed like a great deal was not so great after all.

Overall scores:
Digiprint Quality = 100%
Price saving of £22 over “online budget offer”

business cards finish quality digiprint

But what makes a good business card?

Our top 5 business card tips:

  1. The paper you choose for your cards can make a huge difference in how your card is perceived. Thick 450gsm business cards will impress anyone you hand them out to and will stay looking smart for longer than a lighter business card. Using good paper shows your customers and clients that you are willing to invest to get better results and higher quality products. Finishes such as Spot UV, embossing, soft touch lamination and foil blocking can add style and sophistication to your business cards.
  2. Your company name should be centre stage, along with your logo if you have one (if you don’t, talk to us). Brand recognition is key in business and you’ll need to ensure that people know who you are. Maybe add a photo of yourself so customers remember you, we do business with people, not marketing or brands.
  3. Don’t assume that people can guess what you do from your company name. Having a company name like, “Handy Man Services” is probably quite straight forward but if your company name is not obvious or abbreviated, then spell it out for people. Perhaps include 2-3 short bullet points about your services or list some of your products.
  4. Lots of negative space – but it does not have to be white – and simple type can go a long way. The “keep it simple” design philosophy is often one of the best when it comes to small spaces. White space also allows people to note details on your card enabling them to remember you e.g. (“Met on [date] at [location]”).
  5. Create contrast with colour. Stick to one or two colours for the text on your business cards to give them a modern and sophisticated look. Keep your colour scheme consistent throughout your marketing (stationery, leaflets, website) to develop a professional image of yourself.

Final bonus tip, Never give away just one card. Always give a potential client at least two cards. Ask them to pass on your card to anyone they feel may be in need of your services or products. In return, ask for extras of their card to hand out. They’ll be more likely to promote you if they know that you’ll be returning the favour.

Ben Gregory, Director digiprint group.